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Resume

Professional Summary

Digital Marketing Specialist who understands the value of digital transformation and has a keen interest in keyword research, website optimization, and link building, seeking an opportunity to expand my horizons in the digital world.

Work Experience

Image by John Schnobrich

June 2022 - March 2023

Digital Marketing Specialist, Applycup Hiring Solutions 

  • Designed, executed, and optimized digital marketing strategies from scratch using Ahrefs, SEMRush, and Google Tools.

  • Implemented email marketing campaigns with SendingBlue, MailJet, and HubSpot. 

  • Collaborated with fellow digital marketing specialists to optimize the digital campaigns through Trello and Google Space.

  • Worked on local SEO through Google My Business, Bing listing, and SEMRush.

  • Created and ran optimized paid campaigns to drive traffic to the website along with keyword research with Ahrefs, G Suite, and Google Ads.

  • Created and implemented SEO strategies with SEMRush, Google trends, and Google Search Console.

Key Achievements 

  • Google My Business profile reached the 1st position for all relevant local searches.

  • The web visibility of the brand increased by 150%.

  • Email campaigns were executed with 20-25% of the opening rate.

Working on Computer

Sep 2020 - Feb 2021 

Marketing Executive, PrivateCourt

  • Consulted leads about the services and increased sales by maintaining communication with prospects through CRM, Email Communication, and Gmeet.

  • Headed a group of interns to coordinate daily work.

  • Onboarded and trained interns to work efficiently.

March 2023 - Present

Search Engine Specialist, Zinrelo 

  • Conducting keyword research to identify relevant and high-traffic keywords for website optimization.

  • Implementing on-page SEO techniques such as meta tags, headers, and keyword placement to improve search engine rankings.

  • Performing website audits to identify technical issues and implementing necessary optimizations for improved crawlability and indexability.

  • Analyzing website performance using tools like Google Analytics and Search Console to identify opportunities for improvement.

  • Developing and implementing link building strategies to improve website authority and increase organic rankings.

  • Monitoring and analyzing search engine algorithm changes and adjusting SEO strategies accordingly.

  • Conducting competitive analysis to identify industry trends and opportunities for growth.

  • Collaborating with content teams to ensure SEO best practices are integrated into website content creation and optimization.

  • Worked on WordPress to create optimized landing pages and blog layouts.

Image by Brooke Cagle

Feb 2021 - May 2022

Sr. Digital Marketing Analyst, Girl Power Talk

  • Communicated with clients about the progress of the campaigns via reports and virtual updates using Zoom, HubSpot, & Trello.

  • Led a team of 10+ on SEO projects and performed keyword research to work on on-site and off-site SEO using Ahrefs, SEM Rush, and Moz pro.

  • Researched media opportunities and prepared plans against target industries and groups.

  • Analyzed digital data to draw key recommendations around client websites’ optimization with Google Search Console, and Google Analytics.

Key Achievements 

  • Optimized and published 50+ blogs.

  • Successfully improved the ranking of 10+ keywords.

  • Improved clients’ keyword ranking by a minimum of 50% in 3 months.

  • Led a team of 20+ to manage Social Media Engagement of 8 client accounts using Sprout, and Slack.

Volunteer

June 2022 - March 2023

SEO Expert, LifeBonder, Denmark

  • Building SEO strategies from scratch with Google Kit-Google Analytics, Google Console, and Google Trends.

  • Created SEO Content Guide.

  • Identified the scope of improvement for on-site and off-site SEO.

Internship

June 2020 - July 2020 

Digital Marketing Internship, MadCrayons

  • Content writing 

  • Graphics Designing

  • Backlinking and guest posting.

Content Strategy

Content Strategy

Content Strategy

Content Strategy

Skills

Creative Analytics

Inbound Marketing

Search Engine Optimization

Search Engine Marketing

Email Marketing

Social Media Marketing

Content Marketing

Research & Startegic Planning

HTML & CSS

Designing 

Communication Skills

Team Work

Problem Solving

Critical Thinking

Time Management

Adaptability 

Storytelling

Active Listening

Multitasking

Data Driven Decision Making

Tools

  • Google Analytics 

  • Google Ads 

  • Ahrefs

  • Moz

  • SEMrush

  • KW Finder

  • Google Trends

  • SEO Quake

  • GSuite

  • Copywritely

  • SendinBlue

  • HubSpot

  • LinkedIn

  • Canva

  • Figma

Education

2016-2020

​Dr. Babasaheb Ambedkar Technological University, Lonere​

  • B. Tech Mechanical Engineering (8.10 CGPA) (2016-2020)

2016-2020

Jawahar Navodaya Vidyalaya, Palus, Sangli

  • Secondary Education (AISSCE (XII) - 90 %; AISSE (X) - 95 %) (2009-2016)

Interests & Achievements 

Delivering Package

 Books 

Fitness

 Fitness 

VR Goggles

 Philosophy 

Sunrise

 Solo-Trips 

Pink Cream

 Psychology 

Stationary photo

 Math 

Secured a position in the top 2% of 24,17,009 applicants for the JNV scholarship (2009-2016)

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